ARTICLE

Google buys Fitbit for $2.1 billion - The Verge


Google has just announced that it’s buying wearable company Fitbit for $2.1 billion. The deal should bolster Google’s flagging efforts in wearable devices, which has until now relied mostly on the stagnant Wear OS platform.

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The Verge
, 2019

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Wearables, Smartwatches, Fitbit, apple watch, and others
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Google - Business Model, Strategy
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