Virtual Reality has the potential to become a $100 billion+ industry in the next 10 years. Where does the art world fit in? You’re not obligated to be an early adopter of expensive VR tech, but make sure you’re prepared for it to become as ubiquitous—and necessary to galleries—as the JPEG is today.

Given the promise of VR and AR for the future, what should your gallery invest in now to be part of the conversation?...

Virtual Reality has the potential to become a $100 billion+ industry in the next 10 years. Where does the art world fit in? You’re not obligated to be an early adopter of expensive VR tech, but make sure you’re prepared for it to become as ubiquitous—and necessary to galleries—as the JPEG is today.

Given the promise of VR and AR for the future, what should your gallery invest in now to be part of the conversation?...