Recently someone asked me to explain the relationship between design thinking and value creation.

Design thinking, or human-centered design, is the five-step process to solve complex social problems that has been popularized by IDEO, Stanford Design School and Roger Martin. The process is described well in this process image from Stanford Design School...

Recently someone asked me to explain the relationship between design thinking and value creation.

Design thinking, or human-centered design, is the five-step process to solve complex social problems that has been popularized by IDEO, Stanford Design School and Roger Martin. The process is described well in this process image from Stanford Design School...