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A new social movement is trying to bring scientific rigour to philanthropy - The Economist


Can “effective altruism” maximise the bang for each charitable buck? - Faith, hope and clarity

"DONORS to charities rarely make the sort of cost-benefit calculations investors, for example, would think obligatory. So charities attract donations with pictures of smiling gap-toothed children, rather than spreadsheets showing how they actually spend their money...

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