The San Francisco company says it wants Torontonians to have an alternative to its bigger competitor. The GTA will be the site of its first expansion outside the U.S.

“We’ve been a business for five years and have been focused entirely on the United States, so we were very deliberate when making a decision to launch in Toronto as our first international market,” John Zimmer, Lyft’s president and co-founder, told the Star in an exclusive interview.

The San Francisco company says it wants Torontonians to have an alternative to its bigger competitor. The GTA will be the site of its first expansion outside the U.S.

“We’ve been a business for five years and have been focused entirely on the United States, so we were very deliberate when making a decision to launch in Toronto as our first international market,” John Zimmer, Lyft’s president and co-founder, told the Star in an exclusive interview.