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Niche markets - Sales, Marketing for Startups

This is a collection of resources about: tips suggestions for marketing and sales (for entrepreneurs)


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Article marketingexamples.com

Serve a niche market. Get more attention - Marketing Examples — Real world marketing case studies


Why targeting a niche market was the key to the Yeezy Dating website going viral. A detailed analysis. "Another benefit of serving a niche is that it’s far easier to get pres...

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Article paulgraham.com

Do Things that Don't Scale | YCombinator. Paul Graham's essay


YCombinator. Paul Graham's essays: July 2013 One of the most common types of advice we give at Y Combinator is to do things that don't scale. A lot of would-be founders bel...

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Article boardwalkadvisorsllc.com

Defining Your Target Market | Boardwalk Advisors - Boardwalk Advisors, LLC (2018)


The process of defining a target market is arguably one of the most important steps when establishing a company. How can you truly market yourself and your business if you don’t...

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Article kevinlynagh.com

Pricing niche products: Why sell a mechanical keyboard kit for $1,668?


Not keyboards — keyboard kits — the buyer must provide their own switches and keycaps, as well as solder everything together themselves.

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Article secondbreakfast.co

Patio11’s Law - The software economy is bigger than you think


Patio11’s Law: The software economy is bigger than you think, even when you take into account Patio11’s Law.1 A few years ago, I woke

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Article indiehackers.com

85K visitors & 2000 email subscribers in 2 months! - Maker Mind story on IndieHackers - Indie Hackers


I sent the very first Maker Mind newsletter on July 22nd. Since then, the list has grown to 2000 subscribers, with a 53% open rate and a 14.5...

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Article twitter.com

Andy Johns on Twitter: "A conversation about growth must begin with market type.“ - Twitter


“A conversation about growth must begin with market type. This is the most ignored aspect of growth strategy discussions within startups yet it's fundamental. My favorite is the...

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Article thebootstrappedfounder...

Finding a Market - to Build a SaaS - The Bootstrapped Founder (2019)


A bootstrapped business works best when it starts out in a niche. I share how to find a niche that is both small enough and big enough for your business.

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Course Chunks added Article: "Patio11’s Law - The software economy is bigger than you think"
21 days ago

Course Chunks added Article: "Finding a Market - to Build a SaaS"
22 days ago

Course Chunks added Article: "Do Things that Don't Scale | YCombinator. Paul Graham's essay"
9 months ago

Course Chunks added Article: "Defining Your Target Market | Boardwalk Advisors"
9 months ago

Course Chunks added Article: "Serve a niche market. Get more attention"
9 months ago