It took me a long while to realize this: AI isn't just something like a chatbot for my customers. AI can work behind the scenes to facilitate getting the right stuff in front of the right people for me, even just to figure out who people are and how I should talk to them. And today, I want to share exactly what I'm doing, how expensive this is to run, and how I believe this can be part of every single software as a service business out there—even if you don't have any touchpoint with artificial intelligence in that business at all. Even if you don't think you should be offering AI features to your customers.This episode of The Bootstraped Founder is sponsored by Paddle.com — SaaS Happy Hour SeriesThe blog post:...

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A collection of resources about AI in marketing specifically designed for bootstrap founders and entrepreneurs. This comprehensive guide explores the integration of artificial intelligence into marketing strategies, emphasizing cost-effective tools and techniques suitable for startups. Key themes include data-driven marketing, personalized custo...

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