WaitWhat (2018)

Spanx founder Sara Blakely knows: To find your big idea, you have to look for it. And look for it. And be ready to act. Sara was actively seeking a business idea when she thought of Spanx. Then she moved fast, found help in the right places, and went all-in.

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A collection of resources about how to come up with the perfect idea for a startup. This compilation offers insights into the ideation process, emphasizing creativity, market research, and problem-solving strategies. Key themes include identifying unmet needs, leveraging personal experiences and expertise, and exploring innovative business model...

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