Want to add something?

CourseChunks is like a “Pinterest for Education”. You can save links to great articles, videos, podcasts, books, and more

+ Add
ARTICLE

Six Paths to Discovering a Blue Ocean Idea


"Blue Ocean ideas are all over the place just waiting to be discovered. But finding them is often like a trying to find a specific shell on a huge beach. Commercially compelling Blue Ocean ideas are surrounded by potentially cool but unprofitable ideas, Red Ocean ideas and some truly awful ones that defy logic (think of the movie Office Space and its “Jump to Conclusions Mat”). There are six methods that can be used to sift viable Blue Ocean ideas from the random tangle of possibilities.[1] These six methods are...

Part 3, This is the third and final part of the Blue Ocean Strategy series. Parts one and two can be found below. Authors: Capital & Growth, offering Free Sales and Marketing Answers for Techies

[...read more]



View other articles saved from: https://capitalandgrowth.org
ABOUT THIS ARTICLE


UP NEXT


View All Articles


CHUNKS WITH THIS ARTICLE
Competition is for "Losers"
Chunk saved by: Brian

Ideas: How to come up with the perfect idea for a Startup
Chunk saved by: Brian